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  • More Capacity for ESN and MORE: Three New Production Lines Go Into Operation
3. September 2026
Short News Production & Growth TQG

More Capacity for ESN and MORE: Three New Production Lines Go Into Operation

Demand for our bars has grown faster than expected. That is why we have significantly expanded our own production capacity.

Two years ago, we replaced our small production line with our first large automated in-house line. Production of the ESN Designer Bars started there first, followed shortly afterwards by the Satisbites from MORE Nutrition.

Both brands developed faster than planned into strong category players in Germany and neighboring markets. Even a production capacity of more than 100 million bars per year was eventually no longer enough to keep pace with demand.

100M+
bars per year on the previous line
3
new in-house production lines
3x
production capacity

Despite the long lead times, we deliberately decided to further expand our own production. Having control over the entire process allows us to reliably ensure quality, implement innovations faster and actively shape the development of the category.

The three new production lines went into operation this month. Each is up to 100 meters long and was launched following an extensive installation and ramp-up phase.

“
“More capacity. More innovation. More bars for more people.”

A big thank you to all the teams who made this expansion possible. Growth on this scale only happens through the commitment of many people.