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  • MORE Becomes a Partner of the Ziggo Dome in the Netherlands
12. June 2026
Short News International Growth & Brand Experience MORE

MORE Becomes a Partner of the Ziggo Dome in the Netherlands

A new milestone for MORE in the Netherlands: we are launching a partnership with the Ziggo Dome, one of the country’s best-known entertainment venues, welcoming more than 1.7 million visitors per year.

The collaboration is the next step in strengthening MORE’s presence in everyday life in the Netherlands. Since entering the market, we have continuously expanded our reach through retail, community activations and creator partnerships.

1.7M+
visitors per year
1 year
of partnership and activations
Smart Swap
at the heart of the partnership

With the Ziggo Dome, another important touchpoint is added: a place where people come together, experience special moments and spend time with friends.

Smart Swap is at the center of the partnership. With products such as Iced Protein Matcha, Iced Protein Coffee and Satisbites, we want to show that more conscious nutrition choices can be simple, enjoyable and easy to integrate into everyday life.

“
“Enjoyment and more conscious choices do not have to be a contradiction.”

We look forward to taking this next step together with the Ziggo Dome and further strengthening MORE within the Dutch community.